Appinio for Consulting Teams
The Big Four's best kept secret
With access to our global consumer network, real-time results and interactive reports, making tough decisions has never been easier and faster. From key driver analysis, to price analysis, to trend overviews and due diligence checks, you can always rely on our powerful all-in-one platform and dedicated research consultants to make the right decision.
Trusted and loved by 3,000+ clients
How Appinio works
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Step 1
Draft a questionnaire
Make use of our templates or create your own customized survey.
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Step 2
Define your target group
With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.
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Step 3
Get results in minutes
Use our interactive reports to track, analyze and export results in real-time.
Use cases & methods
Strategy
Target group analysis
Gen Z or Millenials? Yoga lovers or CrossFit fans? Get a clear understanding of your target audience to create great products that they will actually need and love.
Strategy
Competitor analysis
This guide explains step by step how to do a competitive analysis und what to consider.
Strategy
Pricing analysis
Maximize profits by asking the right questions. How much are customers willing to spend on your product? What’s the optimal price point?
Innovation
Concept test
How to find out strengths and weaknesses of new product ideas in 4 steps.