On-demand Webinar
What's hot in market research in 2025
Discover what's shaping the industry
This session is designed to help you:
- Understand the three major disruptions reshaping market research: AI, Advances in Marketing Science/Methodology and Macroeconomic Disruption
- Explore the top challenges market leaders face in 2025 — and how to address them
- Leverage advanced methodologies to unlock growth and impact
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Supercharge your brand health tracker with Mental Availability
Deep dive into everything you need to know about the new concept of Mental Availability and how to set up the perfect brand tracker based on the methodology.
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Case Study
Trustly uses Appinio’s insights to revolutionize utility bill payments
To help Trustly understand consumer behaviour when it comes to paying utility bills, we conducted a Usage and Attitude study. This type of study is designed to gather insights into how people behave ...
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Blog Post
Revolutionizing Brand Health with Mental Availability: Key Takeaways
Are you navigating the competitive landscape using a traditional AIDA framework but your brand insights feel superficial and disconnected from actionable results? Or maybe you’re looking ...
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