What specific types of market research services do you offer for FMCG companies?

At Appinio, we offer a comprehensive range of market research services tailored specifically for FMCG companies, leveraging expert guidance and cutting-edge technology. Our services include: Consumer Insights: Real-time access to consumer opinions, enabling FMCG companies to understand preferences, habits, and behavior across various demographics. Product Testing: Evaluate new products before launch or improve existing ones by gathering feedback on packaging, taste, functionality, and overall appeal. Brand Tracking: Monitor brand awareness, perception, and loyalty over time to gauge market position and effectiveness of branding strategies. Advertising & Campaign Testing: Test the effectiveness of marketing campaigns and advertisements to ensure messaging resonates with target audiences before full rollout. Competitor Analysis: Gain insights into competitor strategies, product offerings, and market positioning to inform business decisions and maintain a competitive edge. Market Segmentation: Identify and target specific consumer segments, ensuring tailored strategies for diverse market needs. Using Appinio’s advanced research technology, FMCG companies can obtain fast, reliable, and actionable insights, all guided by a team of experts dedicated to optimizing research outcomes for strategic growth.

What is the typical timeframe for completing a market research project for FMCG products?

The speed of our surveys ensures that you receive data promptly without compromising quality. Completion time depends on the target group and can range from a few minutes up to several days. Most surveys are completed on the same day they are launched. Our pricing structure is transparent and customizable, catering to the scope and scale of your projects. For specific details on pricing, visit our pricing page.

Do you offer support in setting up FMCG surveys ?

Of course we do! Our dedicated market research experts will guide you through every step of the way. Prefer doing it on your own? No problem! Appinio serves as both a complete DIY tool and a full-service research agency.

What do the FMCG survey results look like?

Your results will be presented in the form of beautiful interactive charts that you’ll find in the dashboard. Analyze and filter your results by age, gender or any other criteria you’d like. Play around with your results, filtering each question to get the insights you need. Create links & export customized reports to share with your colleagues.

Where is Appinio available?

We are where your target consumers are. Appinio conducts market research in 190+ countries globally.

Market research for FMCG

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Got questions? We've got answers!

At Appinio, we offer a comprehensive range of market research services tailored specifically for FMCG companies, leveraging expert guidance and cutting-edge technology. Our services include:
1. Consumer Insights: Real-time access to consumer opinions, enabling FMCG companies to understand preferences, habits, and behavior across various demographics.
2. Product Testing: Evaluate new products before launch or improve existing ones by gathering feedback on packaging, taste, functionality, and overall appeal.
3. Brand Tracking: Monitor brand awareness, perception, and loyalty over time to gauge market position and effectiveness of branding strategies.
4. Advertising & Campaign Testing: Test the effectiveness of marketing campaigns and advertisements to ensure messaging resonates with target audiences before full rollout.
5. Competitor Analysis: Gain insights into competitor strategies, product offerings, and market positioning to inform business decisions and maintain a competitive edge.
6. Market Segmentation: Identify and target specific consumer segments, ensuring tailored strategies for diverse market needs.
Using Appinio’s advanced research technology, FMCG companies can obtain fast, reliable, and actionable insights, all guided by a team of experts dedicated to optimizing research outcomes for strategic growth.
The speed of our surveys ensures that you receive data promptly without compromising quality. Completion time depends on the target group and can range from a few minutes up to several days. Most surveys are completed on the same day they are launched. Our pricing structure is transparent and customizable, catering to the scope and scale of your projects. For specific details on pricing, visit our pricing page.
Of course we do! Our dedicated market research experts will guide you through every step of the way. Prefer doing it on your own? No problem! Appinio serves as both a complete DIY tool and a full-service research agency.
Your results will be presented in the form of beautiful interactive charts that you’ll find in the dashboard. Analyze and filter your results by age, gender or any other criteria you’d like. Play around with your results, filtering each question to get the insights you need. Create links & export customized reports to share with your colleagues.
We are where your target consumers are. Appinio conducts market research in 190+ countries globally.

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